The Online Population is Skyrocketing – Nationally and Globally

According to Research and Markets and eMarketer.com, the U.S. Internet population will grow to nearly 200 million users by the end of 2009! eMarketer also projects that 221 million people in the U.S. will be using the Web by 2013!

A Pew Internet survey released in January 2009 found that 74% of adults in the U.S. now use the Internet, and the demographic profile of the online population has evolved to look more like the whole U.S. population, spanning a diverse range of ages, ethnicities and income levels.

Jupiter Research found that by 2012, one quarter of the world’s population will access the Internet regularly. The increase in emerging global markets will grow at double-digit rates, boosting the growth of the global online population.

ComScore recently reported that the global Internet population has reached the 1 billion mark! And according to ComScore’s Magid Abraham, the next billion is right around the corner: “Surpassing one billion global users is a significant landmark in the history of the Internet … a monument to the increasingly global community in which we live. The second billion will be online before we know it, and the third billion will arrive even faster than that.”

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